![]() ![]() Archero is a popular mobile game praised for its innovative gameplay. While it’s not as popular as when it was released, it’s still among mobile games that generate a lot of revenue. That’s largely due to Archero advertising and ASO strategies. In this article, I’m going to dissect them.įirst, we’ll go over some interesting stats, and then I’ll break down Archero’s app store listing and analyze its creatives. At the very end, I have included some tips and lessons that can be learned from Archero’s user acquisition strategies.Īrchero was released in 2019 by Habby. Other games Habby has released include Penguin Isle, Super Hit Baseball, Slidey, and Flaming Core. On both Google Play and Apple App Store, Archero is categorized as an action mobile game. ![]() It primarily combines hyper-casual and action RPG game elements. The hyper-casual game loop is as simple as it can be, and so are the controls – you just move and shoot. ![]() Furthermore, it allows for frequent and shorter gameplay sessions, which is another staple of casual games. The goal is to complete chains of dungeons, each one has dozens of levels, which also makes it a roguelike game. Furthermore, the players can level up the characters (heroes) by acquiring new abilities and upgrading weapons. This results in a very playable and fun game that attracts both casual and core players.Īrchero quickly became a hit game back in 2019 when it was released. But can it live up to its former fame? Let’s find out. Unless stated otherwise, the data in this article comes AppMagic, a mobile intelligence platform. Get 3 days of free access to all AppMagic’s features, as well as 10% off, by clicking this link. Archero DownloadsĪs I mentioned, Archero did really well when it first came out – just in June 2019 almost 8 million people downloaded this game. However, that was short-lived and the game has gotten fewer and fewer downloads as time went on. However, even though Archero is not bringing in millions of players each month, there’s still an influx of new users. ![]()
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